Buy
Low.
Scale
Hard.
LowBid is an SSP for DSPs buying undervalued in-app and SmartTV inventory through OpenRTB 2.6.
SSP built for DSPs who want undervalued inventory, not premium excuses.
We don't pretend our traffic is something it's not. We make it work harder.
Cheap/
Not
Garbage.
We know what DSPs are really looking for when they come to a low-CPM SSP. Let's not pretend otherwise. LowBid is honest inventory with honest economics.
Remnant & long-tail inventory
Thousands of publishers selling what the premium networks ignore. Undervalued, consistent, available.
What LowBid
Actually Gives You
No enterprise feature theatre. Six things that matter for a DSP buying low-CPM supply at scale.
OpenRTB 2.6 Endpoint
Standard bid request structure. Your bidder connects in under a day. We don't reinvent the protocol.
Domain-level control
Block lists, allowlists, category filters. You decide which domains get through to your budget.
Live bid analytics
Win rate, timeout rate, bid density — all real-time. No 24-hour lag on data you act on today.
Floor price optimizer
Dynamic floor prices per placement based on historical win data. Not static. Not guesswork.
Multi-DSP arbitrage
Run multiple demand sources against the same inventory. Best price wins, always. No preferential routing.
Billing transparency
Line-item invoices. No mystery fees. Revenue share spelled out in plain text in the contract.
Who Actually
Uses LowBid
Predominantly in-app and SmartTV inventory. Built for buyers who optimise on post-view metrics.
Performance buyers
You optimise on post-view conversions and ROAS, not clicks. In-app and SmartTV placements — your bidder scores on impressions and downstream signals.
Primary audienceArbitrage teams
You buy cheap in-app and CTV supply, add targeting layers, then resell at margin. Scale and low floors matter more than brand safety labels.
Best fitReach maximisers
Reach and frequency campaigns on in-app and SmartTV. GEO coverage and impression volume at minimal CPM.
Good fitHow It Works
From zero to running bids in under 48 hours. No sales call required.
Submit your DSP endpoint
Send us your OpenRTB 2.6 bid endpoint URL, supported ad formats, and GEOs. That's the start of the integration form. Takes 3 minutes.
Set your floor tolerance and blocklists
Tell us your hard limits — domains you won't touch, verticals you avoid, minimum quality signals you need. We configure the filter layer.
Test traffic slice
We route 5% of available inventory to your bidder first. You check win rates, logs, and domain distribution. No spend until you're comfortable.
Scale to full volume
Flip the switch. Live bid stream. Dashboard goes green. You're buying cheap inventory with full visibility. Welcome to LowBid.
Quick Answers for DSP Teams
- How quickly can we connect our DSP?
- Most teams complete endpoint setup and start test traffic in 24 to 48 hours.
- Which protocol does LowBid support?
- LowBid uses OpenRTB 2.6 bid request structure for straightforward DSP integration.
- Can we control domain quality and traffic filters?
- Yes. You can configure blocklists, allowlists, category filters, and floor tolerance before scaling.
Ready to
Connect?
Send your DSP endpoint. We'll set up a test slice within 24 hours. No sales deck. No demo call. Just bid requests.
[email protected] · OpenRTB 2.6 · no lock-in